文章摘要
孟猛,朱庆华.数字图书馆用户满意度影响因素实证研究[J].数字图书馆论坛,2017,(4):16~21
数字图书馆用户满意度影响因素实证研究
An Empirical Study on the Influencing Factors of User Satisfaction of Digital Library
  
DOI:
中文关键词: 数字图书馆;用户满意度;相关分析;因子分析;回归分析
英文关键词: Digital Library;User Satisfaction;Correlation Analysis;Factor Analysis;Regression Analysis
基金项目:本研究得到国家社会科学基金重大项目"面向大数据的数字图书馆移动视觉搜索机制与应用研究"(编号:15ZDB126)资助.
作者单位
孟猛 南京大学 
朱庆华 南京大学 
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中文摘要:
      为提高数字图书馆信息服务质量,增加用户满意度,本文以图书馆服务质量评价模型LibQUAL+TM为基础,采用文献研究法和专家访谈法,分析和归纳已有研究成果,提出数字图书馆用户满意度影响因素及研究假设;采用问卷调查法搜集数据并分析问卷的信度与效度,通过相关分析和因子分析验证本文研究假设.以此为基础,为避免多元回归分析过程中多重共线性问题,采用主成分法提取因子进行方差最大正交旋转,计算因子负荷及公因子得分,构建数字图书馆用户满意度影响因素模型并进行实证研究.结果显示,为提高用户满意度,数字图书馆应加强与信息因子、人机交互因子和用户因子等有关因素方面建设,从而达到提高数字图书馆用户满意度的目标.
英文摘要:
      In order to improve the quality of digital library information service, and then increase the user satisfaction, based on the LibQUAL+TM, this paper uses the literature method and expert interview method to analyze and summarize current research results, and put forward influencing factors of user satisfaction of digital library and research hypothesis. The paper uses the method of questionnaire to collect the data and analyzes the reliability and validity of the questionnaire, and the research hypothesis are validated through correlation analysis and factor analysis. On this basis, in order to avoid multiple co-linear relationships in the process of multiple regression analysis, the factors are extracted by principal component analysis and rotated by the maximum variance method, and then the paper calculates the factor loading and the score of common factors and establishes the influencing factors model of user satisfaction of digital library and does an empirical study. The results show that Digital Library, in order to improve user satisfaction, should strengthen the construction of factors related to information factors, human-computer interaction factors and user factors, and rapidly achieve and improve the goal of user satisfaction of digital library.
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