| 卢文辉,高仪婷.基于链接分析法的大学图书馆网站影响力评价研究[J].数字图书馆论坛,2019,(1):58~65 |
| 基于链接分析法的大学图书馆网站影响力评价研究 |
| Evaluation of Website Influence for University Libraries Based on Link Analysis Method |
| 投稿时间：2018-12-25 |
| DOI：10.3772/j.issn.1673-2286.2019.01.008 |
| 中文关键词: 高校图书馆网站；网站影响力；网站评价；链接分析法；“双一流”大学 |
| 英文关键词: University Library Website; Website Influence; Website Evaluation; Link Analysis; the “Double-Class” Universities |
| 基金项目: |
| 作者 | 单位 | | 卢文辉 | 南京大学信息管理学院 | | 高仪婷 | 南京大学信息管理学院 |
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| 中文摘要: |
| 图书馆网站是图书馆开展网上服务的重要窗口，提高图书馆网站建设水平，需要加强图书馆网站影响力评价。基于链接分析法，本文以42所“双一流”大学的图书馆网站为研究对象，通过构建一个网站影响力评价指标体系，利用Google、站长工具等工具并结合灰色关联分析法，进而对42所“双一流”大学图书馆网站的网站影响力进行评价，并得出各大学图书馆网站的影响力排名。研究发现，尽管网站建设规模总体来说较为完备，但各网站之间差距较大；网站内部信息和结构虽较为丰富、合理，但对外影响力还有待加强；网站整体建设质量较好，但用户关注度与利用率还需提高。基于此，文章从网站的定位、宣传、内容建设、资金投入等方面提出相关建议。 |
| 英文摘要: |
| The library website is an important window for the library to carry out online services. To improve the level of library website construction, it is necessary to strengthen the evaluation of the library website’s influence. Based on the link analysis method, the article takes the library websites of 42 “Double-Class” universities as the research object, and builds a website influence evaluation index system, using tools such as Google and webmaster tools combined with gray correlation analysis method. The influence of the website of the “Double-Class” university library website was evaluated. The study has comes out the ranking of the influence of the university library websites, and found that although the scale of the website construction is generally complete, the gap between the websites is large. Although the internal information and structure of the website are rich and reasonable, the external influence needs to be strengthened. The overall quality of the website is good, but the user attention and utilization need to be improved. Based on this, the article puts forward relevant suggestions from the aspects of website positioning, website promotion, website content construction, website capital investment and so on. |
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