| 高志方,张银花,彭定洪.公共数字文化平台服务效能评价研究[J].数字图书馆论坛,2025,21(5):72~80 |
| 公共数字文化平台服务效能评价研究 |
| Service Efficiency Evaluation of Public Digital Culture Platform |
| 投稿时间：2024-12-11 |
| DOI：10.3772/j.issn.1673-2286.2025.05.008 |
| 中文关键词: 公共数字文化平台；服务效能；TOE理论；犹豫模糊集；MEREC-EDAS方法 |
| 英文关键词: Public Digital Culture Platform; Service Efficiency; TOE Theory; Hesitant Fuzzy Set; MEREC-EDAS Method |
| 基金项目:本研究得到国家自然科学基金项目“支持多群组协同决策的广义犹豫模糊TOPSIS关键技术与求解途径及其应用”（编号：71861018）、国家自然科学基金项目“面向小微企业行为质量评价的复合因果链式指标框架和优劣价值测度方法”（编号：72261020）资助。 |
| 作者 | 单位 | | 高志方 | 昆明理工大学管理与经济学院；昆明理工大学质量发展研究院 | | 张银花 | 昆明理工大学管理与经济学院；昆明理工大学质量发展研究院 | | 彭定洪 | 昆明理工大学管理与经济学院；昆明理工大学质量发展研究院 |
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| 中文摘要: |
| 科学评价公共数字文化平台的服务效能是评估平台建设实际成效以调整工作思路和优化服务模式的必要手段。以TOE理论为指标框架、以犹豫模糊MEREC-EDAS方法为内核，提出一种契合公共数字文化平台服务效能特性的综合评价方案。首先，采用技术应用情境导向的TOE理论构建涵盖3个一级指标、7个二级指标和18个三级指标的公共数字文化平台服务效能整合性评价指标体系；其次，以平均水平为优劣参照点，根据犹豫模糊集表征评价信息提出融合评价者风险偏好并符合平台服务效能非线性变化特征的犹豫模糊MEREC-EDAS方法，测度平台的服务效能；最后，选取云南省4个公共数字文化平台展开实证研究，并针对分析结果提出相应对策与建议。结果表明该评价方案能为公共数字文化平台服务的效能提升提供理论支撑。 |
| 英文摘要: |
| Scientific evaluation of the service efficiency of public digital culture platform is a necessary means of assessing the actual effectiveness of platform construction in order to adjust their working methods and optimize their service models. The article proposes a comprehensive evaluation scheme that fits the characteristics of the service efficiency of public digital culture platform using TOE theory as the indicator framework and the hesitant fuzzy MERECEDAS method as the core. Firstly, the TOE theory oriented to the technological application situation is used to construct an integrated evaluation index system for the service efficiency of public digital culture platform covering three primary indicators, seven secondary indicators, and eighteen tertiary indicators. Secondly, taking the average level as the superiority and inferiority reference point, hesitant fuzzy MEREC-EDAS method, which integrates the evaluators’ risk preferences and conforms to the nonlinear change characteristics of the platform’s service efficiency, is proposed based on the hesitant fuzzy set characterization of the evaluation information to measure the platform’s service efficiency. Finally, four public digital culture platforms in Yunnan Province are selected for empirical research, and corresponding countermeasures and suggestions are proposed based on the analysis results. The results indicate that the evaluation scheme can provide theoretical support for improving the efficiency of public digital culture platform services. |
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